Our Values

Toothpaste without triclosan

free from binding agents and preservatives
triclosan free toothpaste

WE TAKE THE NASTIES OUT

Our Dental Crush toothpaste tablets are free from binding agents and preservatives.

We say no to Carrageenan, Propylene Glycol, Triclosan, SLS and DEA. 

toothpaste tablets vegan

NEVER TESTED ON ANIMALS

At Naked Company, none of our products are tested on animals.

We ask on our friends living outside the European Union to ethically source their cosmetics and take a stand for animal rights. Let’s wipe out animal testing in cosmetics for good!

ecoliving toothpaste tablets

SUSTAINABLE

For every purchase made, we plant a tree.

One packet of  toothpaste tablets saves the planet from 4 plastic toothpaste tubes.

One Reusable Swab replaces thousands of single-use cotton buds.

One bamboo toothbrush with several ways to be upcyled.