We take the nasties out

We take the nasties out.

Our products are free from binding agents and preservatives.

We say no to Carrageenan, Propylene Glycol, Triclosan, SLS and DEA.


For every purchase we plant a tree.

One packet of toothpaste tablets saves the planet from 4 plastic toothpaste tubes.

One Reusable Swab replaces thousands of single-use cotton buds.

One bamboo toothbrush with several ways to be upcyled.

Never tested On Animals

None of our products are tested on animals.

We ask on our friends living outside the European Union to ethically source their cosmetics and take a stand for animal rights.